Deathproof is an Australian creative and PR agency. Our roots are in music, but they've dug deeper over the last decade to embrace arts, comedy, fashion and lifestyle worlds. 

Our roots lie in music PR. Album releases, debut singles, long-awaited EPs and national tours. Our strengths are in the local Melbourne and broader Australian music scene. We used to work exclusively in punk, hardcore and metal but now proudly play in shoegaze, electronic, indie rock, alt-country, and whatever category it is that Totally Unicorn fit into now.

Key Examples:

 Our design team have an incredible knack for communicating any message in the most kickass way. And when they’re not lending their skills to the country’s biggest advertising agencies and media companies, they’re handling art direction on our biggest projects, and sometimes just adding a little extra bling to our smallest. Need proof? You’re lookin’ at it.

Key Examples:

 Browsin’ social media is second nature to a lot of us, but creating content is not. Communicating our client’s stories in meaningful ways has always been an integral part of public relations, so extending these onto social platforms day to day, is all just part of the job…just with 50% more emojis.

Key Example:

 There’s a lot of kickass talent out there, but we pride ourselves on having relationships with some of the country’s finest artists, designers and illustrators to make activations, packaging, murals or just plain posters, come to life. All our collaborators are like-minded crew, whom we were bumping into at gigs long before we were exchanging invoices.

 Music and arts audiences are craving experiences to inhale alongside their music, and that’s where we come in. We pull together parties - be it our own, or our client’s - to stitch in some memories alongside the musical experience.

Key Example:

We're into helping emerging artists navigate the perilous and vaguely confusing world of publicity and marketing. We're more than happy to dish the dirt on DIY PR during face to face consultations, designed to help artists take matters into their own hands and with a solid plan of attack.